Students are more likely to pay attention and be excited about your
course when they view the class as relevant to themselves and connected
to their interests. Professors often find this goal to be elusive when
they use a top-down approach to teaching that primarily starts (and
ends) with their knowledge of the field and their own beliefs about what
students need to know. Instructors can instead maximize student
interest and excitement by using a bottom-up approach that involves
assessing students' needs, tailoring the course experience, and using
teaching techniques that purposefully heighten students' engagement.
Strategy 1: Assess early, assess often.
Many successful public speakers know that they need to tailor their
message to resonate with their audience. Similarly, think about how
marketers carefully research their audiences to learn more about the
needs of consumers to better position their products. This process
raises a series of related questions for college faculty: How well do
we know what our students already know, what their interests are, what
they want to learn, and what lessons they walk away with from our
teaching?
The best way to learn the answers to these questions is to ask them
often. Instructors who use the "K-W-L technique" ask their students to
list what they know, what they want to know, and what they learned
each class (Ogle, 1986). These data are exceptionally helpful in
adjusting the content of lessons to ensure that you meet the needs of
the greatest number of students. Other classroom assessment techniques
that are easy to use include asking students how the material related to
them or their interests, inquiring about what remains confusing, or
allowing students to provide feedback to the instructor via clickers
(see Angelo & Cross, 1993 for more examples). These methods
complement the helpfulness of frequent quizzes and written assignments
that regularly monitor students' performance.
Strategy 2: Let students get their feet wet.
Do your students have the opportunity to do what professionals in your
field actually do? One reason why college can seem irrelevant to
students is that the classroom environment is often far removed from the
exciting tasks involved in the discipline. Some fields, especially the
laboratory sciences, do have students perform actual tasks. However,
faculty who teach in other departments may need to be more creative.
There are two very effective teaching strategies that make material come
alive for students by placing them in the first-person role.
Problem-based learning presents students with cases and follow-up
questions to guide analysis. Students can work individually, or more
commonly in small groups. Choose cases that connect to real-world
problems so that students grapple with issues that they would likely
encounter in the field or profession. Service-learning is another
powerful way for students to appreciate the relevance of your material.
In service-learning, students volunteer in the community at sites that
relate to the class (e.g., social service agencies for psychology
classes, adult literacy programs for English classes, not-for-profit
corporations for business courses), and then make connections between
their field work and coursework through reflection assignments.
Strategy 3: Welcome student input for your content and assignments.
When professors consider what ignites students' interests, or connects
with their personal and professional goals, they are able to better
design courses that meet students' needs. This tailoring process is
deeper than an add-on approach, like incorporating social media or
references to popular culture. Rather, this notion involves a
partnership with students and sharing a certain amount of control over
decision-making.
In more concrete terms, professors increase the relevance of material by
providing students with real choices about what they will learn and how
they will demonstrate mastery. Professors who use differentiated
instruction (cf., Gregory & Chapman, 2002) give students different
options during class time (e.g., students form flexible groups that have
complementary tasks centering around the topic of the lesson).
Similarly, students have the opportunity to select from a range of
options for evaluation (e.g., research paper, oral presentation, applied
project, traditional exam). This approach builds on students'
strengths and interests.
Importantly, these three strategies interlock to create a maximally
relevant approach to teaching and learning. Careful and frequent
assessments will allow you to learn who your students are, what they
have mastered, and what are the areas of greatest interest. These data
will guide your selection of topics that you can emphasize in the class.
When you remain open to your students' input, you will increase their
ownership and investment in the material. Ensuring that your students
have an active role during class time and beyond closes the loop for
making your course a personalized and meaningful experience.
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